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22nd August - The new O2 Ice is a chic 3G handset, perfect for those who want a feature rich device wrapped in a sophisticated design. The slim candy bar phone fuses functionality and fashion at a fantastic price making it the ‘coolest’ handset this season.


Designed exclusively for O2, the O2 Ice is the first in a series of innovative, insight-led handsets that have been specifically designed with the user in mind. Featuring an inbuilt MP3 player and a 1.3 mega pixel camera with zoom, the O2 Ice is an all in one digital device that will keep you entertained as those long nights draw in.


Technical Data


• 3G slim candy-bar

• Video capture (playback and recording) / video telephony / video streaming

• MP3 player

• Bluetooth and USB

• 1.3mp camera with zoom

• 65k colour screen

• Internal memory 32MB

• MicroSD card slot

• WAP access to O2 Active 3G

• Dimensions: length 117mm, width 49mm, depth 14mm

• Weight 92g

Its 32MB internal memory and microSD card slot means there’s space to transfer your favourite tracks or record and playback those memorable events wherever you are. And if you want to share those amusing moments with friends or colleagues, the O2 Ice’s l Bluetooth capabilities make it even easier.


With its 3G video calling feature, the O2 Ice is perfect for keeping in touch with the ones you love. As well as making video calls, users can download video messages or picture messages sent from family, friends or that special someone, whilst the easy to use menu makes light work of sending a message.


The O2 Ice also offers easy access to O2 Active so you can get up to speed on the latest news, find out the latest celebrity gossip or check up on all the football results.


O2 customers can also access services such as Hotmail and Streetmap via their handset, meaning there is no reason to be late to those important meetings or that hot date ever again! Budding stars can even put their skills to the test on O2’s new LookAtMe! service, which invites customers to show off their talents and even earn a little cash on the side.


The O2 Ice costs from £99 on pre pay and is available at a range of prices (dependent on tariff and subject to availability) for pay monthly customers. For those early bird Christmas shoppers, the O2 Ice can be purchased exclusively from any O2 retail store or at www.o2.co.uk during September, and will be available from direct and indirect channels from October.

23rd August - Motorola is close to having a great smart phone in its arsenal, and we suspect the next generation of the Q will be among the best available. But for now, we have a few reservations.


The Q has plenty of smarts. It’s just missing an intuitive navigational interface, which the BlackBerry 8700g and Palm Treo have. The Q employs a four-directional control pad with a center-select button and right-side pinwheel to guide users through its Microsoft Windows Mobile 5.2.2 operating system.


Those aids are augmented by a two-button navigation system that sits below the high-resolution 320-by-240-pixel LCD screen.


The problem with all this is that the user has to call on all three modes of navigation when executing functions as basic as retrieving and replying to e-mail or surfing the Internet.


This translates into a steep learning curve and significant headaches when trying to perform simple tasks. We want to send e-mail, not learn a secret handshake.


And it’s unforgiving. For example, when inputting a ZIP code into the device to access the local weather, make one mistake and you have to redo the entire process.


Why? Because the Q is missing an easy-to-find character delete button. Yet there seem to be several back buttons that take you to the previous screen—we counted three. The Q would be better if it had a touch screen and stylus to complement the pinwheel, and removed the useless four-directional, center collection of buttons.


The Q provides average signal reception and voice clarity over the Verizon network.


But it comes with several desirable bells and whistles, including a decent 1.3-megapixel camera, Bluetooth capabilities, voice recognition, 128MB of internal flash memory, 64MB of internal SDRAM and a Mini SD card slot for extended memory.


Perhaps the best feature is the slim 4.3-by-2.5-by-0.45-inch package, which makes the Q easy to carry and use.


Although the Q’s list price of $350 makes it one of the more expensive smart phones available, its features and performance make it a good fit for any agency user with enough time on their hands to get past the Q’s navigation idiosyncrasies.


Motorola Corp., Schaumburg, Ill., (847) 576-5000, www.motorola.com

24th August - Sony Ericsson today announces the Z610; a stylish 3G phone that blends performance with stand-out design. The sleek mirror finish on the front cover gives the phone a jewel-like quality that is complimented by a hidden ‘magic mirror’ display which can only be seen when in use. This striking phone delivers on its good looks: its advanced feature set includes a 2.0 Megapixel camera and broadband-speed 3G connectivity. With such a unique design and a choice of three eye-catching colours – Luster Black, Rose Pink & Airy Blue – Z610 is the clamshell to be seen with.

“The unique design of the Z610 is inspired by nature. We have applied a mirror finish and used a hidden display for the first time to achieve the feel of a calm ocean surface” says Eiji Shintani, Art Director, Creative Design Centre, Sony Ericsson.

“OLED technology has enabled us to build in a display that doesn’t interrupt the seductive, reflective qualities on the front of the phone. And given that Z610 is also a highly-specified device, it appeals to the design conscious that need a phone for every day use.”

The magic of the Z610 is revealed when a call comes in or the user receives an SMS or MMS. The hidden external display illuminates, giving the effect that the caller-ID information is floating on the face of the phone itself.

The distinctive design of the Z610 is matched by a feature set that lets the user get the most from their mobile phone. The Picture Blog application allows the user to share photographs with friends and family, via an online ‘blogsite’, within just a few clicks. Simply take a shot with the Z610’s 2.0 Megapixel camera and upload (or blog) the images directly to the site.

The Z610’s 3G capability, coupled with its large 2.0 inch screen, makes video calling and accessing the Internet a pleasure; and with support for Push Email and RSS feeds that deliver the latest news updates direct to your mobile, it’s so much more than a pretty face.

And when its time to reflect, support for Memory Stick Micro™ (M2™) allows for generous storage of photos, video clips and MP3 files. This popular and portable storage format is available in memory sizes up to 1GB – that equates to around 2,800 pictures of 2.0 Megapixel quality.

Z610 is available in selected markets from Q3 2006.


Z610 – Features at a glance:


Imaging & Messaging
Main screen: 2.0”, 262k colour TFD, 220x176 pixel

External screen: OLED, 128x36 pixel

2.0 Megapixel Integrated Camera

2.5 x Digital Zoom for still imaging

Picture Blog

Picture Wallpaper

SVG Tiny 1.1

Video telephony

QCIF Video recording and streaming

VideoDJ™ & PhotoDJ™

Wallpaper animation

SMS, MMS (Photo Messaging)

Predictive text input

Push e-mail

Sound recorder

Music & Entertainment

3D games

Flight mode

Embedded games

Java MIDP 2.0

Music player with support for MP3, AAC, AAC+ and eAAC+

MusicDJ™

PlayNow™

Polyphonic ringtones (72 voices)

Connectivity

UMTS 2100

GPRS 900/1800/1900

Bluetooth™

Bluetooth™ stereo (A2DP) support

USB 2.0 mass storage

USB charging

64MB Memory Stick Micro™ (M2™) in kit. Support of up to 1 GB

Fast port connector

Flight mode

HTML full browser with RSS

PC Tools and software

Accessories

CORE ACCESSORIES

Desk Stand CDS-60

Travel Charger CMT-60

Bluetooth Headset HBH-PV705

Bluetooth Headset HBH-GV435

Bluetooth Car Speakerphone HCB-100

OTHER ACCESSORIES

Bluetooth™ Headset HBH- IV835

Music Desk Stand MDS-60

Portable Speakers MPS-60

Bluetooth™ Car Handsfree HCB-700

Availability

Available: Within Q3 2006

Available colours:

Luster Black

Rose Pink

Airy Blue